Serving Up Engagement

How Pushly Is Powering the Food and Drink Audience Experience

The food and drink world moves fast. New recipes trend overnight, product recalls break without warning, and celebrity chefs can turn a dish into a viral moment instantly. Audiences want updates the moment they happen, and Pushly helps publishers deliver exactly that.

Today, more than 9 million users subscribe to Food and Drink content through Pushly. Both desktop and mobile perform strongly, with average opt-in rates of 2.7% on desktop and 2.5% on mobile or tablet. (Source: Pushly Partner Data, 2025)
This consistent demand shows that readers are eager for timely, relevant updates that they can trust.

Where Food Meets High Performance

Food and Drink publishers need a platform that can scale, and Pushly delivers. Across the network, 32 domains actively publish Food and Drink content to their opted-in users, reaching engaged audiences daily.

Manual opt-in notifications have produced more than 30 million clicks back to publisher websites, while automated push alerts average roughly 1,000 clicks for every notification sent. (Source: Pushly Partner Data, 2025)
No matter how the message is delivered, one thing stays consistent: audiences respond when updates are timely, personal, and valuable.

What Audiences Are Clicking

Food and Drink notifications have generated more than 3.7 billion impressions on the Pushly platform. The most reliable top performers include recall alerts, baking recipes tied to celebrity stories, and kitchenware or appliance sales. These topics dominate the network’s daily, monthly, and yearly leaderboards.

This category continues to outperform traditional engagement channels because opt-in notifications go directly to readers who want the content. There is no algorithm in the way, no cluttered inbox, and no delay.

Personalized Messaging That Keeps Readers Coming Back

Pushly does more than deliver content. It builds lasting connections between publishers and readers. Opted-in users in the Food and Drink category show strong engagement with both automated and manually crafted updates.

Pushly’s AI-powered personalization ensures each user receives messages aligned with their behavior. Someone who clicks recipe content receives more cooking ideas, while shoppers exploring deals get timely product promotions.
This makes every notification feel helpful and relevant, which strengthens long-term engagement and keeps audiences active across the year.

Wrapping It Up

The Food and Drink category is one of the strongest success stories in the Pushly network. With millions of subscribers, billions of impressions, and consistent click performance, this vertical shows how real-time, personalized notifications can transform audience engagement.

Pushly gives publishers everything they need to connect with their readers: audience ownership, smart segmentation, automated workflows, and clear performance analytics.
For brands and publishers in the Food and Drink space, Pushly delivers more than traffic. It delivers connection, participation, and measurable growth at every step.

If you create Food and Drink content and want a platform that turns interest into action, Pushly is ready to help you serve your audience in a smarter, more meaningful way.

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